Course Objective & Scope
Marketing, sales, support and operations teams lose hours every week copying leads, form responses, tasks and notifications across SaaS tools. With thousands of prebuilt app integrations, Zapier lets non-technical teams build reliable, no-code automations in minutes.
Participants progress from basic Trigger and Action concepts to multi-step Zaps, conditional logic with Filter and Paths, data cleanup with Formatter, lightweight portals and databases using Zapier Interfaces and Tables, and embedded AI steps.
Who Should Attend?
- Marketing, sales, customer success and operations professionals automating daily tasks without code
- Teams connecting forms, spreadsheets, CRMs, project boards and messaging tools
- Product managers and founders prototyping automated workflows and internal tools rapidly
- Prerequisite: familiarity with standard cloud workspace and business apps; no coding required
Key Takeaways
- Build multi-step Zaps that synchronize records across forms, spreadsheets, CRMs and chat apps
- Clean and reshape text, dates, numbers and line items using
Formatter by Zapier - Implement conditional branching, schedules and follow-ups with
Filter,PathsandDelay - Combine
Zapier Interfaces,Zapier TablesandWebhooksfor complete operational workflows - Optimize monthly
Taskconsumption, troubleshoot failed runs inZap Historyand embed AI prompts
Curriculum
Zapier Core Concepts and Multi-Step Zaps
- Understanding
Triggers,Actions,Tasksand secure app connection management - Designing multi-step Zaps and mapping dynamic fields across connected cloud apps
Data Cleanup with Formatter by Zapier
- Splitting strings, normalizing text, extracting emails/phones and mapping values with Lookup Tables
- Converting date/time formats, performing math operations and handling line-item arrays
Flow Control: Filters, Paths, Delays and Loops
- Stopping unwanted runs early with
Filterand branching workflows with conditionalPaths - Scheduling follow-ups with
Delayand iterating over records withLooping by Zapier
Zapier Tables, Interfaces, Webhooks and AI Steps
- Building intake forms, approval buttons and lightweight databases with
InterfacesandTables - Adding AI summarization/classification steps and connecting custom endpoints via
Webhooks
Troubleshooting, Task Optimization and Team Governance
- Inspecting payloads in
Zap History, configuring autoreplay and routing error alerts - Reducing monthly
Taskusage, organizing shared folders and managing team permissions
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